‘Don’t Let Artificial Intelligence Make You Artificially Intelligent’

Steve Parker, Owner & Director – Steve Parker ICD (International Company Development)   If you have followed my contributions on exporting and international trade in this fine publication since it started (check previous issues for the particularly good ones?!), you will notice a consistent theme about the importance of relationships, when companies and people are working far away from each other. Today I thought it would be useful to consider how all this can easily be confused and compromised by the interest in and growth of ‘AI – Artificial Intelligence’. As the experienced (old?) person here, my initial response when AI started to become ‘the next big thing,’ was that I have spent my entire career, working out whether anyone is ‘artificially intelligent’ and therefore whether we should have a business and other relationship with them. You may recall that I adopted techniques used successfully working in the Gulf for many years about relationship building and have used them...