Sheila Smith, Founder - BeHomed
Laurie Stone
‘I want to connect landlords with aspiring homeowners,’ says business visionary Sheila Smith
ENTREPRENEURS and venture capitalists are about to be wooed by a disruptive new ‘win-win’ approach to UK domestic property investment.
After decades of steady growth, UK housing values are stalling due to current Government policy and low consumer confidence, making the sector less attractive to landlords.
Yet many aspiring homeowners still can’t manage to get on to the increasingly slippery housing ladder or qualify for a mortgage.
Enter investor and property entrepreneur Sheila Smith with her innovative ‘rent-to-own’ solution to please both sides of the market.
In an exclusive interview, she told the Mail: “I wanted to shift the narrative away from the ‘greedy landlords’ stereotype to ‘mutual opportunity’, by connecting landlords with aspiring homeowners blocked by deposit requirements or mortgage restrictions.
“It’s demoralisi...
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