By Reg Athwal, Founder & Chairman - RTS Global Partners
Do you have a product or service that can add value to a new ocean of customers in new global markets?
Back in 2004, I had a chance to speak at a conference in Dubai-UAE and ended up meeting by chance an owner of a 4th generation family business from Saudi Arabia. Eventually this resulted in visiting the country for the first time, and subsequently expanding my business from London to Dubai, setting up a new HQ and focusing on an expansion plan across Africa, Middle East and South Asia. Fast forward to 2021, across three of our businesses we’ve added value to clients in 65 countries with our advisory and educational services for family businesses and family offices. It has been a great rewarding journey, however full of surprises, upsets and delays.
With the current pandemic, it has opened up plenty of opportunities or in some cases forced businesses to use online communication tools to speak to new people in fo...